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What is a Circular Economy?

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“Every problem that we have in society has a suite of relative solutions that are also business opportunities.

Agricultural waste is a problem. But solving that problem is a business opportunity. Energy inefficiency is a problem. But solving that problem is a business opportunity. The abusive treatment of animals is a problem. But solving that problem is a business opportunity. Reduced biodiversity is a problem. But solving that problem is a business opportunity. Plastic waste in the ocean is a problem. But solving that problem is a business opportunity. And the list goes on indefinitely. We just have to think creatively and fluidly and we can solve all of these problems that plague Earth and we can grow businesses and earn money and provide for our families in the process.”
― Hendrith Vanlon Smith Jr, CEO of Mayflower-Plymouth

“We’re turning waste into something amazing. … It’s amazing how versatile Tetrapak really is … We can make pretty much any product that’s using wood or cement or non-renewable materials and make something even better.”

Andres Saenz, Sales Executive, EcoPak

“Circular economy is an economic system that is regenerative by design. … The linear economy is the prevailing model because simply the world is just not in tune or necessarily aware of the circular model and it’s economic and societal benefits.”

Attila Turos, Lead: Future of Production, World Economic Forum

“We don’t have a choice but to do this. This is imperative for our survival. … If you think about starting a business today, designing a business around a circular economy philosophy, ultimately it’s going to give you better returns in the long run.”

Christopher Davis, International Director of Corporate Responsibility and Campaigns for The Body Shop

“Circular economy not only is good for us, but is also financially very strong to generate competitive advantage.”

Mark Esposito, Teaching Faculty on Business, Society & Government, Harvard Universit

“The circular economy basically sexes up waste, it makes it quite funky. … [It] represents our best chance of being able to consume comfortably and maintain our current lifestyles. The alternative would be to go back to the dark ages and no one wants to do that.”

Maxine Perella, Sustainable business journalist

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