The study reports about the origin of various theories associated with behaviourism, consumer psychology, and the role played in modern marketing. The analysis from Statista shows the emerging technologies playing a vital role in modern marketing and what are the latest technological trends. One of the important trends, predictive analytics have also been discussed. Continue reading Consumer Psychology and behavioural research in modern marketing

The blog provides the information about LED and conventional tube light and how it can be compared with each other in regards with energy efficiency. Continue reading Energy Efficiency using LED Tube light