As the companies are moving towards more sustainable products but the price is also something cannot be compromised, so what should others do, who are not able to afford such kind of products or is not in the list of sustainable products? How about adopting different sustainable methods or techniques to be a meaningful contributor to society in terms of maintaining sustainability in Canada?
In my opinion, Sustainable products are always the easiest way, however 28% of the Canadian citizens are attracted towards brands that uses sustainable practices. It shows the brand awareness and a desire to be pulled towards sustainable brands. It is a lucrative market and the segment often provides big opportunities in sustainable purchasing techniques.